Jessica Alba joins Netflix reboot of 13 Going on 30

Actress and producer Jessica Alba has joined the cast of Netflix's upcoming reboot of the 2004 romantic comedy "13 Going on 30." The news, confirmed by multiple industry reports on July 15 and 16, 2026, adds a major star to a project that has been in development since its announcement in March. Alba will also serve as an executive producer, though the specific nature of her role remains undisclosed.

The reboot, described by director Brett Haley as a "reimagining" rather than a straight remake, began principal photography in Los Angeles in June. It stars Emily Bader and Logan Lerman in the lead roles, with Adeline Rudolph also in the cast. Jennifer Garner, who originated the lead role of Jenna Rink in the 2004 film, is an executive producer on the new project.

The original film, directed by Gary Winick, told the story of a 13-year-old girl who magically wakes up in the body of her 30-year-old self, navigating a high-powered job at a New York fashion magazine and reconnecting with her childhood friend, played by Mark Ruffalo. While the core premise of the reboot is expected to follow a similar magical-realism concept, the exact plot details and logline are being kept secret by the...