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ITV in talks to revive X Factor with modern revamp

Published 30 August 2026

The X Factor, the British singing competition that launched global acts like One Direction and Leona Lewis, is reportedly set for a return to ITV with a significant revamp aimed at a new generation of viewers. Sources indicate the network is in discussions to revive the show, which last aired in 2018 with its final spinoff series concluding in 2019, as part of a strategy to bolster its weekend entertainment lineup. The potential comeback comes nearly seven years after the original format was shelved due to declining ratings.

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