HOOK Debuts New AEW Entrance Theme and Logo

HOOK returned to AEW television on the August 27 episode of Dynamite at the 2300 Arena in Philadelphia, unveiling a new entrance theme and immediately reasserting himself in the ring. The former FTW Champion entered to JayJay Johansons 1996 track "So Tell The Girls That I Am Back In Town," a clear departure from the Action Bronson theme he had used for years, and later confronted Death Riders member Wheeler Yuta in a postshow segment, according to accounts of the program.

The change to HOOKs presentation was driven by a mix of practical and interpersonal factors, wrestling industry reports said. AEWs licensing rights for the Bronson track expired in January, leaving the star without his trademark entrance for months. During that period the promotion often had HOOK appear alongside other wrestlers to their music or attack opponents without entrance music while it worked on a new plan for his presentation, the reports said. Additional friction arose after public comments by Bronson last year that critics described as disparaging of the AEW backstage environment, prompting tension between the rapper and some people at the company. At least one source indicated those relations have...