Goodell says Swift would be welcome for 2026 Super Bowl halftime

NFL Commissioner Roger Goodell said Wednesday that Taylor Swift would be welcome to perform at the Super Bowl halftime show, offering cautious encouragement to fans as speculation mounts over who will headline Super Bowl LX at Levi's Stadium in Santa Clara in February 2026. Appearing on the Today show, Goodell called Swift "a special, special talent" and said she "would be welcome at any time," but he declined to confirm whether a performance is already in the works.

When asked whether Swift was being considered, Goodell replied, "I can't tell you anything about it." Pressed on whether a performance was a "maybe," he said, "It's a maybe," and added that the decision is in the hands of Jay-Z and his company Roc Nation, which produces the halftime show. "I'm waiting on my friend Jay‑Z to be able to help me with that one," Goodell joked on air. He later said he was "waiting for the smoke to come out," signaling that an announcement could come once Roc Nation makes its choice.

Roc Nation has overseen the Super Bowl halftime production since 2019 and has assembled a series of headliners that reflected a broader emphasis on diverse performers. In recent years the show has featured...