Genaura Launches Levagen Smart Face Serum

Genaura, a new entrant in the luxury skincare market, has introduced its debut product, the Levagen Smart Face Serum, promising enhanced skin radiance and clarity through advanced ingredient delivery. Priced at 260 pounds for a 100-milliliter bottle, the serum has garnered positive early feedback from users and clinical testing, with reports of visible improvements in skin texture and tone after just 25 days of use.

The serum targets common aging concerns by incorporating Levagen, a highly bioavailable form of palmitoylethanolamide, or PEA, a naturally occurring fatty acid in the body that supports anti-inflammatory and soothing effects. PEA levels typically decline with age, contributing to skin irritation and unevenness. According to the company, this formulation represents a first in luxury skincare for effectively delivering PEA to the skin. Complementing Levagen are established ingredients such as niacinamide for barrier support, glucosamine for hydration, vitamin E as an antioxidant, and vitamin B5 for moisture retention, along with a blend of essential oils.

Users apply the serum twice daily after cleansing, using a precise pump dispenser housed in a premium gold-toned...