Dua Lipa Sues Samsung for $15M Over Image on TV Boxes

Dua Lipa has filed a $15 million lawsuit against Samsung Electronics, accusing the company of using her image on television packaging without permission.

The complaint, lodged Friday in the Central District of California, centers on a photograph of the singer taken backstage at the 2024 Austin City Limits Festival in Austin, Texas. Lipa holds the copyright to the image, according to the filing. Samsung printed the photo prominently on cardboard boxes for its televisions, which were distributed worldwide starting last year, the suit alleges.

Lipa's representatives demanded that Samsung cease using the image upon discovering it, but the company responded in a manner described in the complaint as "dismissive and callous," refusing the request. The lawsuit claims Samsung exploited Lipa's likeness to imply an endorsement, profiting from her "premium brand," which she has carefully cultivated and uses selectively for partnerships.

The filing cites social media posts from consumers who said the image influenced their purchases. One user wrote on X, formerly Twitter, "I wasn't even planning on buying a TV, but I saw the box so I decided to get it." Another stated, "I'd get that TV just...