Cursor launches India AI coding subscription at ₹649/month

AI coding startup Cursor has launched its first country-specific subscription plan, a significant discount aimed at capturing India's vast developer market. The new plan, called Cursor Start, was introduced on July 27 and is priced at 649 Indian rupees per month, roughly equivalent to $7. This is substantially lower than the company's standard $20 per month Pro subscription.

The move reflects India's strategic importance to Cursor's growth. According to company executives, India is already Cursor's third-largest global market and hosts its highest concentration of power users. The user base in the country has more than tripled over the past year. Simon Green, Cursor's head of Asia-Pacific and Japan, stated that the combination of this rapid growth and India's deep pool of software engineering talent made it the ideal first market for localized pricing.

Cursor Start is designed to offer more capacity than the free tier without requiring a full upgrade to the Pro subscription. It provides access to Cursor's own AI models, Composer 2.5 and Grok 4.5, along with features including cloud agents, an iOS app, plugins, and higher usage limits. Crucially, it excludes access to more...