Costco cuts Kirkland prices on wings, almonds, golf balls

Costco has implemented price reductions on several of its popular Kirkland Signature private-label products, a move confirmed by company executives during a recent earnings call. The cuts, which range from one to ten dollars, affect at least four key items across food, household goods, and sporting equipment categories.

Specific products identified as receiving lower prices include Kirkland Signature crispy wings, milk chocolate-covered almonds, golf balls, and king-size sheets. The price adjustments were made quietly, without a major promotional campaign. The decision follows public expressions of concern from shoppers on social media platforms, where some customers in both the United States and Canada noted that prices for certain Kirkland items, such as chocolate-covered almonds, had risen significantly over the past year.

During the company's third-quarter 2026 earnings call, Chief Financial Officer Gary Millerchip noted the reductions. While the company did not cite a single specific trigger for the cuts, Millerchip referenced a past instance where a price reduction on chicken tenders led to a significant increase in sales. Chief Executive Officer Ron Vachris reiterated the...