Atlus Kicks Off Persona 30th Anniversary with Website and Fitness Boxing Teaser

Atlus has kicked off celebrations for the 30th anniversary of its Persona series with a new official website and teasers hinting at upcoming projects, including an unexpected crossover with the fitness game Fitness Boxing that appears to feature characters from Persona 5.

The website, launched recently, showcases artwork by series character designer Shigenori Soejima depicting the protagonists from each mainline Persona title. It announces that the next update will arrive on January 8, signaling the start of a yearlong series of reveals planned for 2026, when the franchise marks three decades since its debut in 1996. Atlus described the initiatives in a short video message, stating, "We can't wait to share all of the exciting projects planned throughout the year with you." While specifics remain limited, the timing aligns with 2026 also being the 10th anniversary of Persona 5, the series' most acclaimed entry.

Adding to the buzz, the official Fitness Boxing social media account in Japan posted a teaser image styled like the instant messenger interface from Persona 5. The dialogue, translated from Japanese, shows one character asking another what they are preparing for, with the...