Apple Settles AI Features Suit for Up to $250 Million
Apple has agreed to pay up to $250 million to settle a class-action lawsuit accusing the company of misleading U.S. consumers about the availability of advanced Apple Intelligence features, including an enhanced Siri, on recent iPhone models. The proposed settlement, filed Tuesday in U.S. District Court in the Northern District of California, covers buyers of iPhone 16 series devices and iPhone 15 Pro models purchased between June 10, 2024, and March 29, 2025. It awaits final court approval.
The lawsuits, consolidated last year, alleged that Apple engaged in false advertising by promoting capabilities such as a more contextual Siri that could perform in-app actions and understand on-device information. These features were previewed at Apple's Worldwide Developers Conference in June 2024 and featured in marketing ahead of the iPhone 16 launch in September 2024. However, the enhanced Siri did not arrive with the devices or subsequent updates, with Apple announcing delays in March 2025 due to quality issues. Other Apple Intelligence tools, like notification summaries, also faced problems and were temporarily disabled.
Apple has denied any wrongdoing and emphasized its progress on...